Capture leads with Activations

QR codes have never been this powerful.
Turn every booth moment, talk, or giveaway into first-party data and real pipeline.

Launch in seconds

Create activations fast

Spin up speaker slide downloads, raffles, whitepaper downloads, discounts, or goodie bags in under 60 seconds. Zero coding, zero hassle.

Always on-brand

Beautiful, premium experiences

Every activation is on-brand and delightful. Whether attendees scan for a download, a prize, or a promo.

Data you actually own

Capture lead data

Every scan = a qualified, GDPR-compliant lead with data relevant to your business. No dependency on organiser apps, attendee portals, or hidden legal blurbs.

we've got you covered

Own the room

Speakers

Pop your QR code on the big screen, share your slides, capture high-intent leads, and trigger 1:1 meetings for your sales team — right from your talk.

Brand the moment

Marketing teams

Run beautiful, measurable activations that feel premium, on-brand, consistent across every event, and help you prove ROI.

Capture the talent

Recruitment teams

Capture candidate details at talks, booths, and fairs — with clean, structured data that flows straight into your ATS.

Lead by example

Leadership

Turn your speaking engagements into leads and help your team to be more successful. 

“We used to leave speaking gigs with applause. Now we leave with qualified leads and conversion data. Thanks, Animo.”

Wytze de Haan
Co-founder, Narrative

Some ideas to get you started

Make it on-brand, measurable and repeatable 

Download

Download speaker slides

Show a QR code in your presentation to let your audience download your slides, and capture relevant information from them.

Giveaway

Grab a T-Shirt

Offer booth visitors free merch or coffee if they scan the QR code and complete your custom lead capture form.

Promo

Get a 15% discount

Provide promo codes by email to your audience if they scan the QR code and answer your questions.

Redirect

Connect on Linkedin

Show a QR code at the end of your presentation to connect with you on Linkedin. Optional, put a conversion page in between to capture newsletter signups.

Your speaker stack

10x the results from your public speaking gigs. Own the room, capture the data of the people who viewed your talk and thought it was interesting enough to download their info.

Your speaker stack Your speaker stack

Lead capture, but beautiful

Put giveaways, downloads or promocodes behind a beautiful, on-brand lead capture flow, and share it with a QR code.

Lead capture, but beautiful Lead capture, but beautiful

Custom lead capture forms

Tailor lead capture forms to your activations, meeting types and (side) events, so you always get 1st party relevant data.

Custom lead capture forms Custom lead capture forms

Event ROI insight made easy

Get a QR code for every activation you create, plus unique event-specific QR codes to help you track which leads came from which event and activation.

Getting better data out of events helps you optimize your event strategy.

Event ROI insight made easy

Seamlessly Connected

Every scan, every lead, every download flows straight into your CRM.
No lost forms, no messy imports, but clean, usable data to power your follow-up and grow your pipeline.

Seamlessly Connected

Build a repeatable process for engagement at every event

Organiser tools change. Booth teams change. Expo halls change.
But your activation process should stay the same.

 

Animo gives you one repeatable, scalable system for driving engagement — before, during, and after every event.

 

Use the organiser’s tools if they’re helpful, but run your activations on your own system, with data you own.

Alongside organiser tools →

Browse theirs, capture on yours

Use the organiser’s networking app or attendee list if it helps — but always collect leads on your activation links.
Your data. Your marketing consent. Your workflow.

On stage →

The highest-converting playbook move

Put your Animo QR code on the final slide of every talk.
Attendees scan to instantly download your slides, research, or bonus content — and you capture high-intent leads at record conversion rates.

This is the #1 activation every team should run.
If you speak, you should always do this.

On-site →

Capture every booth moment

Swag drops, raffles, demos, giveaways — every scan becomes a qualified lead in your system.
Effortless for attendees. Measurable for you.

Your channels →

Promote everywhere

Share your activation links throughout the entire event cycle, mainly during and after the event.

Use newsletters, social posts, speaker bios, booth signage, email signatures, and follow-up messages to drive traffic to your conversion page. Add images from the event where possible.

Afterwards →

Follow up with insight

All activation leads flow instantly into your CRM and marketing tools.
Structured, tagged, attributed and ready for targeted follow-up.

And finally →

A winning activation engine you can repeat

No matter the organiser, the expo hall, the booth team, or the event format, your activation system stays identical.
Consistent. Predictable. Measurable.
And it gets better every event.